When Is the Best Time to Post on Instagram?

There is no general answer as different businesses will have different goals and objectives for their Instagram account. However, some general tips can be useful for determining the best time to post on Instagram.

Some key elements include the time zone of your target audience, when your competitors are active on social media, and what days and times generate the most engagement for your business.
It’s also important to experiment with different posting times and frequency to see what works best for your business.

Overall, the best time to post on Instagram is when you know your target audience is most active and engaged.

Best times to post on Instagram: Mondays at 11 a.m., Tuesdays and Wednesdays from 10 a.m. to 1 p.m., and Thursdays and Fridays 10 a.m. and 11 a.m

Mondays at 11 a.m.:

This is the best time to post on Instagram if you want your photos and videos to be seen by the most people. Mondays are typically one of the busiest days on social media, so posting during this time will ensure that your content is seen by a large number of people.

Tuesdays and Wednesdays from 10 a.m. to 1 p.m.:

These are also good times to post on Instagram if you want your content to be seen by a lot of people. However, Tuesdays and Wednesdays tend to be less busy than Mondays, so your content may not get as much engagement as it would if you posted it during a busier time.

Thursdays and Fridays 10 a.m. and 11 a.m.:

Thursdays and Fridays are generally quieter days on social media, so these times may be better for getting more engagement on your content (likes, comments, shares, etc.). If you’re aiming for maximum exposure, though, posting during a busier time like Monday morning would still be your best bet.

Best days to post on Instagram: Tuesdays and Wednesdays

The best time to post on Instagram is between 2 00 p.m. and 3 00 p.m. EST on Tuesdays and Wednesdays.

This is because most people are off from work and school during these times, making them more likely to be scrolling through their feed. However, the best time to post will vary depending on your specific audience. If you’re not sure when your audience is most active, you can use Instagram Insights to find out when the people who follow you are online.

Worst days to post on Instagram: Sundays

While there is no general answer, we can take a look at some general trends to get an idea of when the worst days to post on Instagram might be. Based on our research, Sundays tend to be the worst days to post on Instagram.

There are a few reasons for this. First, many people are off from work and school on Sundays, which means they have more free time to scroll through their feed and like/comment on posts. Second, because Sundays are typically considered “down time,” people are more likely to mindlessly scroll through their feed without really paying attention to what they’re seeing. This means that your post is less likely to stand out and be noticed by users.

So if you’re looking to get the most engagement possible on your Instagram posts, you may want to avoid posting on Sundays. Instead, focus on posting during the week when people are more likely to be engaged with their feed and will therefore be more likely to see and interact with your content.