There’s no general answer since the popularity of different types of posts can vary greatly depending on the specific niche and audience of an Instagram account. However, in general, photos that feature attractive visuals, interesting concepts, or heartwarming moments tend to perform well on Instagram. Additionally, posts that are timely and relevant to current trends or hot topics are often more likely to gain traction with users.
Hashtags also play a significant role in helping photos get noticed on Instagram. Using popular and relevant hashtags can help increase the visibility of a post and attract new followers who are interested in the same topics. Ultimately, though, the best way to get more likes on Instagram is to produce high-quality content that resonates with your audience and post it regularly.
Run a Like-based contest

It’s no secret that everyone loves a good contest. And what better way to get people engaged than by running a like-based contest on Instagram? Here’s how to do it:
1. Decide on the prize. This is the most important part of the contest, so make sure it’s something your target audience will love. It could be a gift card, a product from your company, or something else entirely.
2. Create an image for the contest announcement. This is what will grab people’s attention and get them to like your post in the first place, so make it eye-catching and engaging.
3. Tell people how to enter the contest in the caption of your announcement post. Be clear about what they need to do (like the post and tag two friends in the comments, for example) and when the deadline is (contest ends at 11 59 p m EST on Friday, November 27th).
4. Make sure you’re tracking all of the entries properly so you can randomly select a winner when the time comes! The easiest way to do this is by using a tool like Wishpond or ShortStack which both offer great features for managing social media contests.
Work on a hashtag strategy

If you’re looking to increase your engagement on Instagram, one of the best ways to do so is by working on a hashtag strategy.
Hashtags are a great way to get your content seen by more people, and they can also help you to track the performance of your posts. However, it’s important to use them wisely – using too many hashtags or irrelevant ones can actually deter people from engaging with your content.
Here are some tips for using hashtags effectively:
– Use a mix of popular and niche hashtags. Popular hashtags will help you reach a wider audience, but using niche ones will help you target a specific group of people who are more likely to be interested in your content.
– Use relevant hashtags. Make sure that the hashtags you’re using are relevant to the content of your post – otherwise, people may not bother clicking through.
– Don’t over do it. Using too many hashtags can be off-putting for users, so try not to use more than 5 or 6 in each post.
Tag the right accounts
When you tag another account in your photo, that account’s followers will be notified and may like or comment on your photo. This is a great way to get exposure for your photos and gain new followers.
Of course, you’ll want to make sure you’re only tagging relevant accounts. Tagging random accounts or those with no connection to your brand will likely just annoy people and won’t result in any engagement.
So take some time to research who the influential people and brands are in your industry or niche, and start tagging them in your photos. With a little effort, you should see an uptick in both likes and followers in no time!
Ask to tag a friend
When about Instagram, there are a few things that get the most likes. One of those things is asking your followers to tag a friend in the comments. This is a great way to get more engagement on your posts, and it can also help you reach new people.
When you ask your followers to tag a friend, make sure that you are clear about what you want them to do. For example, if you want them to tag someone who would be interested in your product or service, be specific about that. If you’re just looking for general engagement, then let them know that as well.
Be sure to also thank your followers for their help in getting the word out there. This will show that you appreciate their efforts and it will encourage them to do it again in the future.
Tag your post’s location
If your post is geotagged with a location, then it will be more likely to show up in that location’s explore page. In addition, posts with locations tend to get more engagement overall. So if you’re looking to get more likes on your photos, make sure to tag them with a location!
Instagram is a great way to stay connected with friends and family all over the world.
Make your captions just as good as your photos

Your photos are great. Your captions are, too.
Instagram is a platform for sharing photos and videos, but it is also a place for words. Captions can be just as important as the photos and videos you share. They can provide context, humor, and an opportunity to connect with your followers on a deeper level.
A good caption will make your followers laugh, think, or feel something. It should be engaging and add to the overall experience of viewing your content. A great caption will make people want to comment or start a conversation.
Go with a meme or trend
Of course, not every meme or trend will be right for your brand. You’ll need to consider what will resonate with your target audience and what kind of message you want to send before deciding which ones to use. Additionally, it’s important to make sure that your content still aligns with your brand identity and values – after all, you don’t want to risk alienating your existing followers by posting something that doesn’t fit with what they expect from you.
If you’re not sure where to start when it comes to finding popular memes and trends, there are plenty of resources available online. Social media monitoring tools like BuzzSumo can help you keep track of what’s popular on various platforms, while also allowing you to see how much engagement each post receives. This way, you can quickly identify which topics and hashtags are worth exploring further and adapt your content strategy accordingly.
Mix up Instagram content types
Instagram is a visual platform, so it’s no surprise that images perform best on the site. But did you know that videos, carousels (multiple images in one post), and even Instagram Stories can also be extremely popular? In fact, mixing up content types is a great way to keep your followers engaged.
Not sure what to post next on Instagram? Here are some ideas for mixing up your content:
1) Images: Of course, traditional images are still the bread and butter of Instagram. But don’t be afraid to experiment with different types of photos. For example, try posting close-ups, black-and-white shots, or even boomerangs (short video loops).
2) Videos: Videos are becoming increasingly popular on Instagram. In fact, posts with videos tend to get more engagement than those without. So if you haven’t been posting videos already, now’s the time to start! Just remember to keep them short and sweet (no longer than 60 seconds).
3) Carousels: Carousels are a great way to share multiple images in one post. They’re perfect for sharing before-and-afters, step-by-steps tutorials, or even just a series of related photos. To create a carousel post, simply select “Carousel” when creating a new post in the app.
4) Stories: Stories are short video clips or photos that disappear after 24 hours. They’re perfect for sharing behind-the-scenes content or giving your followers a glimpse into your everyday life. Plus they’re super easy to create – just swipe right from the main feed when you’re in the app!